Legal

Privacy Policy

Last updated: 17 May 2026 Applies to: Clients, website visitors & enquiries

Cannon Sports Massage ("we", "us", "our") is committed to handling your personal information with care, integrity and transparency. This policy explains how we collect, use and protect your data in line with the UK GDPR and the Data Protection Act 2018.

Who We Are

Cannon Sports Massage is a professional sports massage and soft tissue therapy clinic. Our contact details are:

Information We Collect

When you contact us or book an appointment, we may collect:

  • Your name, email address and phone number
  • Details about your sport, activity or lifestyle
  • Health information relevant to your treatment (e.g. injuries, medical conditions, contraindications)
  • Any information you provide in enquiry forms or messages

We only collect health-related information where necessary to provide safe and effective treatment, which constitutes a lawful basis under UK GDPR Article 9.

How We Use Your Information

We use the information you provide to:

  • Respond to your enquiries and book appointments
  • Provide safe, personalised massage therapy
  • Maintain accurate treatment records
  • Contact you regarding your appointments or aftercare
  • Comply with our professional and legal obligations

Our lawful bases for processing are: contract (for delivering services), legitimate interests (for responding to enquiries), and explicit consent (for health data).

How We Store & Protect Your Data

Your data is stored securely and only accessed by staff involved in your care. We do not sell, rent or share your personal data with third parties for marketing purposes.

We may share data with:

  • Secure cloud storage and email service providers (all GDPR-compliant)
  • Other healthcare professionals if you explicitly request a referral
  • Legal or regulatory bodies where required by law

How Long We Keep Your Information

  • Appointment enquiries (no booking made): up to 3 months
  • Client treatment records: up to 7 years (in line with professional guidance)
  • Financial records: up to 6 years

You may request deletion of your data at any time, subject to any overriding legal retention requirements.

Your Rights Under UK GDPR

You have the right to:

  • Access a copy of the personal data we hold about you
  • Correct any inaccurate or incomplete information
  • Request deletion of your data ("right to be forgotten")
  • Restrict or object to how we process your data
  • Request a portable copy of your data
  • Withdraw consent at any time (where consent is the basis for processing)

To exercise any of these rights, contact us at info@cannonsportsmassage.co.uk.

Cookies & Analytics

We do not currently use tracking cookies or third-party analytics tools on our website.

How to Complain

If you are unhappy with how we have handled your data, you have the right to lodge a complaint with the Information Commissioner's Office (ICO):